All movement is not created equal. We use high-intensity athletic movement. We lift, run, row, jump, pull, push (and more) and we aim to do so with maximum skill and control. We believe that form, safety, and intensity should exist in any good workout.

The precision and difficulty of true athletic exercise can be a means of achieving not only physical strength and well-being, but can also be a means of finding personal growth, self-discovery, and innate power. We believe that the true realization of one’s value lies not in validation from others, but in overcoming one’s personal limitations.

Strength is not just about achieving greater physical feats, but also about staring down demons of self-doubt, self-limitation, and fear in the process.